Slaap en werk: waarom slaap een HR-onderwerp is
Een op de drie Nederlanders heeft slaapklachten, en ruim vier op de tien slapen structureel te kort....
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First impressions count. And that certainly applies to new employees joining your organization. Yet in practice, we see many companies struggle with a chaotic onboarding process: IT accounts that are not ready on time, a new colleague who gets lost in a jumble of information, or managers who are too busy to make time.
The result? New employees who leave within six months because they never really felt welcome or productive. Research shows that a structured onboarding program can increase retention by 20 to 30 percent. That is not a detail, that is business impact.
Onboarding is more than a tour on the first day and a pile of forms. It is the complete process by which a new employee is integrated into the organization, the team and the company culture. Think of getting to know colleagues, training on systems, explanations of processes and building trust.
A good onboarding program starts before the first working day and continues until at least three months after the start. The goal? Making sure new employees quickly feel at home, become productive and stay.
In HR literature, you often come across the 4 Cs: Compliance (laws and regulations), Clarification (role clarity), Culture (company culture) and Connection (relationships with colleagues). Some models add a fifth C: Check-back (evaluation and feedback).
These frameworks are useful as a checklist, but in practice it all comes down to one core question: does your new employee feel seen, heard and supported? If the answer is no, it does not matter how many compliance trainings you offer.
The period between signing the contract and the first working day is often forgotten. But that is exactly when the new employee is enthusiastic and receptive. Send a welcome package, arrange IT access in advance and send a personal card from the team.
Pre-boarding creates momentum. It shows that you are prepared and that the new colleague matters. Companies that do this well see new employees get started right away on day one instead of waiting hours for a laptop or login details.
One of the most effective tactics is scheduling check-ins at 1 week, 30 days, 60 days and 90 days. These moments are not casual coffee chats, but structured evaluations in which you proactively collect feedback.
Ask specifically about experiences: What problems are you running into? What information are you missing? Do you feel part of the team? This creates psychological safety and prevents problems from staying under the radar. Managers who do this build trust faster and notice sooner when someone is about to disengage.
In practice, this means drawing up a uniform checklist with assigned responsibilities for each check-in. Use HR software to track progress and turn feedback directly into adjustments. This creates a consistent experience, regardless of role or department.
An onboarding program that is the same for everyone fails. An experienced marketer has different needs than a junior developer. And someone who works remotely faces different challenges than someone in the office.
Personalization means adapting learning paths based on prior knowledge, role and learning style. Share information in phases instead of dumping everything in week one. Agree on SMART goals during weekly one-on-ones with the manager.
Companies that use data analysis, for example through AI that tailors training to prior knowledge, see faster productivity and a better fit with the organization. This reduces stress and increases motivation, because new employees feel that their development matters.
The buddy system is simple but powerful. You pair a new employee with an experienced colleague who is available for informal questions, job shadowing and day-to-day support. This is not the manager, but a colleague who knows the ins and outs.
Why does this work? Because it creates psychological safety. New employees are quicker to ask a buddy questions than their manager. This speeds up the learning process and builds relationships before formal training starts.
Select buddies based on similar roles and plan concrete activities: an introduction in week one, shadowing sessions and follow-up conversations in weeks two and four. This keeps the buddy system from fading into a vague idea.
If you regularly hire several people at once, consider group onboarding. This means new employees go through joint training in groups, including team building and cultural orientation.
Companies such as HubSpot and Indeed use this approach to build cross-functional relationships and create a sense of belonging from day one. It scales well because groups follow a shared curriculum, which ensures consistency and saves HR capacity.
In remote or hybrid settings, this also tackles loneliness. New employees feel part of a group instead of an isolated newcomer. Close with a wrap-up event after 90 days to celebrate successes and mark the transition to full team members.
Passive observation does not work. Companies that let new employees contribute to real projects within the first two weeks see higher engagement and faster self-confidence. Notion, for example, has new employees deliver a feature within ten days, guided by a senior colleague.
This activates intrinsic motivation through ownership. Instead of waiting weeks for ‘permission’ to add value, new employees experience direct impact. The key is to keep the scope small and accessible, so that failure does not become a drama.
Identify tasks in week one that match the new employee’s level. Pair them with a mentor for daily stand-ups and evaluations. Track progress through shared tools and celebrate small wins to maintain momentum.
One of the most common mistakes is giving too much information at once. New employees cannot remember everything about processes, systems, culture and expectations in one week.
Spread onboarding over several weeks: day one focuses on the basics and a welcome, week one on tools and access, month one on goals and expectations. Centralize information on an intranet or onboarding platform where employees can look things up themselves.
Send pulse surveys after each phase to check what does and does not land. Adjust the program based on the input. This creates a feedback loop that keeps improving the process and shows that you listen to the experience of new employees.
AI and HR software can personalize and scale onboarding. Think of chatbots for questions around the clock, analytics to predict the risk of early departure, and automated workflows for administrative tasks. Three quarters of HR leaders consider AI essential to avoid falling behind, especially in hybrid work environments.
But technology should complement human interaction, not replace it. A chatbot can answer frequently asked questions, but it cannot create the sense of connection that a manager or buddy can. Implement platforms for pre-boarding FAQs and engagement monitoring. Combine this with personal check-ins for a hybrid approach that balances efficiency and warmth.
How do you know whether your onboarding program works? Measure concrete KPIs: time-to-productivity, retention after six and twelve months, employee engagement and feedback from new employees themselves.
Deepler’s platform can help by using quick pulse surveys at crucial moments in the onboarding process. Two-minute surveys on day seven, thirty and ninety give you real-time insight into what does and does not work. That way, you can adjust before someone decides to leave.
Data-driven onboarding means you do not guess, but know where the bottlenecks are. Perhaps remote employees feel less connected, or a specific department consistently scores lower. With those insights, you can make targeted improvements.
Onboarding is not a project you tick off, but part of your organizational culture. The way you welcome new employees says everything about how you treat people.
Invest in a structured program with clear responsibilities, personal attention and room for feedback. Train managers to take onboarding seriously and buddies to understand their role well. Make it measurable and keep improving based on data.
The first ninety days determine whether someone stays and thrives, or disengages and looks elsewhere. Make sure that period counts.
About the author
Sanne Huisman
Knowledge center Deepler
Sanne is the heart of Deepler’s Knowledge Center. She translates research, data, and practical experience into real-world applications for organizations. Whether it involves an employee survey, a whitepaper, or hands-on support, Sanne ensures that knowledge doesn’t go to waste but is instead used to improve both our work and our products.
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